International marketing: (Record no. 3575)

MARC details
000 -LEADER
fixed length control field 00639nam a22001937a 4500
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20220107122730.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 140219b xxu||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9788177223705
040 ## - CATALOGING SOURCE
Transcribing agency IIITM-K
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.84 LAS/I
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Lascu, Dana-Nicoleta
9 (RLIN) 3115
245 ## - TITLE STATEMENT
Title International marketing:
Remainder of title Managing world wide operations in a changing international environment
Statement of responsibility, etc. by Dana-Nicoleta Lascu
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New Delhi,
Name of publisher, distributor, etc. Biztantra,
Date of publication, distribution, etc. 2003.
300 ## - PHYSICAL DESCRIPTION
Extent xiii, 349p.
Accompanying material A case book to accompany international marketing
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MANAGEMENT
9 (RLIN) 3116
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element MARKETING MANAGEMENT
9 (RLIN) 3117
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme Dewey Decimal Classification
Koha item type Books
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Home library Current library Shelving location Date acquired Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre Management 19/02/2014 299.00   658.84 LAS/I 3240 03/12/2020 19/02/2014 Books