TY  - BOOK
AU  - Baker, Michael
AU  - Hart, Susan
TI  - Product strategy and management 
SN  - 9788131724286
U1  - 658.56 BAK/P 
PY  - 2009///
CY  - Uttar Pradesh
PB  - Pearson India Education Services Pvt. Ltd.
KW  - New products -- Management -- Case studies.
KW  - Product management
ER  -