TY  - BOOK
AU  - Kotler, Philip
AU  - Keller, Kevin Lane
TI  - Marketing management
SN  - 9789332557185
U1  - 658.8 KOT/M 
PY  - 2016///
CY  - USA
PB  - Pearson
KW  - INFORMATION SYSTEMS
KW  - MANAGEMENT
KW  - MARKETING
KW  - MARKETING INSIGHT
KW  - MARKETING MEMO
ER  -