TY  - BOOK
AU  - Jaana Simola||Jarmo Kuisma||Jukka Hyona
TI  - Perception of visual advertising in different media: from attention to distraction, persuasion, preference and memory
SN  - 16648714
KW  - Eye Movements||Memory||Attention||advertising||Internet||media||ad format||animation
UR  - http://journal.frontiersin.org/researchtopic/1417/perception-of-visual-advertising-in-different-media-from-attention-to-distraction-persuasion-prefere
ER  -