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1.
Social marketing: Influencing behaviors for good by
Edition: Fourth Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi, Sage Publication India, 2011
Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (1)Call number: 658.872 LEE/S.

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2.
Success in social marketing : 100 case studies from around the globe by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New York, Routledge, 2023
Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (2)Call number: 658.8 LEE/S, ...

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