Strategic brand management: Building, measuring and managing brand equity by Kevin Lane Keller

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Material type: Text

TextPublication details: Uttarpradesh, Pearson India Education Services Pvt. Ltd., 2022.Edition: 5thDescription: xxx, 642 pISBN:

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Books	Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre Management	Non Fiction	658.827 KEL/S (Browse shelf(Opens below))	Available		6611

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