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1.
Consumer behavior by
Edition: 7
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Pearson Education 2002
Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (1)Call number: 658.8342 SCH/C.

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2.
We are like that: Only understanding the logic of consumer India by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: New Delhi Penguin Portfolio 2007
Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (1)Call number: 658.8342 BIJ/W.

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3.
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Microbiotechnology Based Surfactants and Their Applications by
Material type: Text Text
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Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (1).

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Frontiers of Real Estate Science in Japan by
Material type: Text Text
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Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (1).

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The Evolutionary Dynamics of Discursive Knowledge Communication-Theoretical Perspectives on an Empirical Philosophy of Science by
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Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (1).

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7.
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Market Segmentation Analysis Understanding It, Doing It, and Making It Useful by
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8.
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Sustainability Standards and Global Governance Experiences of Emerging Economies by
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9.
Advanced research techniques in marketing by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: USA, Kaufman Press, 2022
Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (1)Call number: 658.83 BUC/A.

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