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1.
Creating new markets in the digital economy: Value and worth Irene C.L. Ng. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Delhi, Cambridge University Press, 2014
Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (1)Call number: 658.872 IRE/C.

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2.
Marketing research: Text and cases by Rajendra Nargundkar by
Edition: 4th Edition
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Chennai, McGraw Hill Education (India) Private Limited, 2019
Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (1)Call number: 658.83 NAR/M.

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3.
Marketing research: An applied orientation Malhotra, Naresh K. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Uttar Pradesh, Pearson India Education Services Pvt. Ltd., 2022
Availability: Items available for loan: Kerala University of Digital Sciences, Innovation and Technology Knowledge Centre (1)Call number: 658.83 MAL/M.

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